Crafting Digital
Experiences
It’s not just about pretty screens, but about creating digital experiences that truly make sense for people.
View my work
Projects & Case Studies
Exploring my process and the impact behind each design.
Experience
Building impactful digital products across different industries
Product Designer
2023 - Present
Greenole
Building automation company that connects systems and devices to optimize buildings and generate insights that enhance user experience.
Built an IoT platform from scratch, designing intuitive dashboards and building automation systems focused on user experience
Conducted user research, usability tests, and heuristic analysis to identify improvement opportunities
Developed high-fidelity prototypes and documentation to support scalable development
Collaborated with development teams to ensure consistent and high-quality UX/UI
Product Designer
2023
Wicomm
Consulting company specialized in ecommerce.
Developed end-to-end e-commerce solutions, from UX research to interface design and prototyping
Conducted competitor analysis and usability testing to inform design decisions
Created high-fidelity prototypes and collaborated closely with development teams
Delivered user-centered UX/UI solutions with seamless integration and quality
Skills & Expertise
What I bring to every digital experience
UX & Design
User Research
Wireframing
User Flows
Design Systems
Usability Testing
Prototyping
Collaboration & Process
Agile
Developer Handoff
Documentation
Stakeholder Communication
Team Collaboration
Tools & Platforms
Figma
FigJam
Photoshop
Maze
Jira
Notion
UseBerry
Miro
Google Suite
About me
The person behind the pixels
I’m Amanda Rocha, a designer who loves to combine strategy and practice, looking at metrics, listening to users, and turning insights into interfaces that truly make sense.
What motivates me is solving problems in a simple way, creating experiences that bring people closer to technology, and generating a positive impact both in users’ daily lives and in business results.
When I’m not designing, you’ll probably find me with my husband and my dogs, Xayah and Rakan, running or working out, reading a book, or playing games. I enjoy spending this free time with them, relaxing, and recharging my energy.
Let's Work Together
I'm always interested in hearing about new opportunities, interesting projects, or just
having a chat about design. Feel free to reach out!
Email
Let's discuss your next project
amandarocha1002@gmail.com
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Crafting Digital
Experiences
It’s not just about pretty screens, but about creating digital experiences that truly make sense for people.
View my work
Projects & Case Studies
Exploring my process and the impact behind each design.
Experience
Building impactful digital products across different industries
Product Designer
2023 - Present
Greenole
Building automation company that connects systems and devices to optimize buildings and generate insights that enhance user experience.
Built an IoT platform from scratch, designing intuitive dashboards and building automation systems focused on user experience
Conducted user research, usability tests, and heuristic analysis to identify improvement opportunities
Developed high-fidelity prototypes and documentation to support scalable development
Collaborated with development teams to ensure consistent and high-quality UX/UI
Product Designer
2023
Wicomm
Consulting company specialized in ecommerce.
Developed end-to-end e-commerce solutions, from UX research to interface design and prototyping
Conducted competitor analysis and usability testing to inform design decisions
Created high-fidelity prototypes and collaborated closely with development teams
Delivered user-centered UX/UI solutions with seamless integration and quality
Skills & Expertise
What I bring to every digital experience
UX & Design
User Research
Wireframing
User Flows
Design Systems
Usability Testing
Prototyping
Collaboration & Process
Agile
Developer Handoff
Documentation
Stakeholder Communication
Team Collaboration
Tools & Platforms
Figma
FigJam
Photoshop
Maze
Jira
Notion
UseBerry
Miro
Google Suite
About me
The person behind the pixels
I’m Amanda Rocha, a designer who loves to combine strategy and practice, looking at metrics, listening to users, and turning insights into interfaces that truly make sense.
What motivates me is solving problems in a simple way, creating experiences that bring people closer to technology, and generating a positive impact both in users’ daily lives and in business results.
When I’m not designing, you’ll probably find me with my husband and my dogs, Xayah and Rakan, running or working out, reading a book, or playing games. I enjoy spending this free time with them, relaxing, and recharging my energy.
Let's Work Together
I'm always interested in hearing about new opportunities, interesting projects, or just
having a chat about design. Feel free to reach out!
Email
Let's discuss your next project
amandarocha1002@gmail.com